An Enterprise P&L-led brand leader with 25 years of experience.
And maybe exactly what your business has been missing.
A fractional CMO for CPG, pet, and wine companies that need senior marketing leadership at the right scale. As President of oneteam CMO+, Anna pairs her experience owning the P&L and operationalizing AI across an enterprise marketing organization with a brand and digital agency that executes the plan. Strategy and execution, in one team.
Anna also speaks and coaches on AI and the future of marketing (minus the hype), and teaches future business leaders as a Professor of Practice at CSU Stanislaus.
Portfolios Managed
Anna has led a variety of domestic and global portfolios across multiple industries and categories ranging from $20MM to over $1B in revenue.
Anna’s Approach
Anna brings leadership, judgement and years of experience customized to your business and categories. She helps identify the growth and innovation opportunities and delivers practical and actionable tactics.
Bringing Strategies To Life
Once she helps your business identify the opportunity, Anna helps execute via her trusted preferred network of partners, from creative and influencers to AI-driven discoverability (AEO/GEO) models.
Building Brands
Anna approaches brand building through a thoughtful and pragmatic approach of equity growth, accretive innovation, and cultural relevance.
How can Anna help lead your organization forward?
Whether you’re building what’s next, solving a growth challenge, or looking for a fresh perspective, Anna can help you move from strategy to action. Let’s partner on:
-

Fractional CMO Consultation
-

Brand Strategy and Innovation Roadmaps
-

Go-to Market Strategy
-

AI-Driven Discoverability (AEO/GEO)
-

Speaking Opportunities
A proven track record that spans industries.
Just a few of the major brands that have called on Anna’s expertise.
Wine & Spirits
Confectionary
Household
Pet & Garden
“Marketing fundamentals and the future of marketing aren’t in tension; the brands (and CMOs) that win are balancing timeless brand-building discipline, rigorous demand for creativity and relevance, and AI-era discoverability and productivity.”
— Anna R. bell
Start spreading the news.
Anna’s dynamic, creative expertise has been featured in:
Book
Anna For:
Conferences
Podcasts
Lunch & Learns
Internal Summits
Team-Building Meetings
Andrew Cohen
Adrienne Daniels
Jeremiah Jones